Best Practices for Resilience

Best Practices for Resilience: A Survey of 100 Leading Revenue Responsible Executives—May 2020

A qualitative and quantitative study conducted by Altus between April 9 – May 11, 2020 to understand best practices in sales and marketing during the work-at-home period related to Covid-19.

This is not offered as a scientific exercise, but rather important perspectives and insights from your revenue responsible peers that can contribute to a more informed position to make your plans for the inevitable recovery – however fast or slow that might occur. We owe it to each other and to our respective companies to do all we can to assure as quick a recovery as possible. We hope this will be of value in plotting your path forward.

As always, Altus is here to support your revenue growth initiatives. Let us know how we can be of assistance.


The Partners at Altus