OVERVIEW:
RE-ENERGIZING INITIAL SALES TRACTION
Refine the go-to-market strategy, create new sales strategy and close new accounts.

OBJECTIVES
- Define Go-to-Market strategy
- Engage with new clients/close accounts
- Improve sales team performance
- Implement improved sales process
- Development of metrics to manage and monitor sales performance
RESULTS & ACCOMPLISHMENTS
- Built MDR and AE sales model, team and infrastructure
- Hired and trained sales team
- Closed initial 20 customers
- 2.2X ROI