Altus Conversation on Outbound Prospecting & AI in Practice


In the latest in our Altus Conversation content series, we tackle the hot topic of how AI is impacting sales and specifically outbound prospecting.  Lead generation and sales prospecting is always at the forefront of our clients’ mind when it comes to strategizing for revenue growth.  With market engagement becoming increasingly difficult even with sales automation platforms, AI tools can potentially provide help in making those efforts more efficient and effective.  Our co-founder, Doug Schulze interviews Patrick Joyce, a decade-long expert in lead generation and outbound strategies to get his insights on outbound prospecting and AI in practice.  Patrick shares his observations, do’s and don’ts, and key insights into how salespeople should be thinking about leveraging AI.  We hope you find the “text interview” informative and if you are interested in scheduling a quick call with Altus, please contact us.


Altus Conversation with Patrick Joyce 


How Altus Alliance Can Help

In an ever-evolving business landscape where the art of marketing and sales is no longer enough, Altus deploys the science that will give you a necessary edge. We will help you identify the right prospects, develop your marketing and sales structure, and assure high quality revenue strategies, processes, KPIs and technologies are in place so that your business succeeds.

Whether you want to identify new market opportunities, break into new verticals, revise your marketing GTM, set up an inside sales organization, optimize your current sales processes or contract interim sales or marketing leadership, Altus is ready to help. Take the next step to assure your organization is as effective and efficient as possible, Altus has the experience, revenue leaders and methodologies to take you there.


Kyoo Kim | Managing Partner

Kyoo has over 20 years of driving revenue impact in Media, Adtech/Martech, and SaaS based tech companies. He has been an executive at enterprises such as Microsoft and NBC, as well as emerging companies and startups such as Marchex, Mixpo (acquired), and MSNBC.com Joint Venture.

His key areas of focus and expertise include sales leadership, revenue operations, customer solutions, GTM strategy, and sales enablement. Kyoo is a mission-driven, results-oriented leader who relishes the opportunity to merge technology and data with creative problem solutions to drive innovation, GTM playbooks, and revenue growth. Collaboration, Challenger Mindset, Curiosity, and Creativity best describe his leadership and consulting approach.

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