Ware2Go: A UPS Company
CLIENT OVERVIEW
A turnkey nationwide fulfillment network designed to help merchants easily position products closer to end customers for a fast, inexpensive, and reliable order-to-delivery experience. They offer an integrated solution for storage, pick, pack, and shipping services to businesses of all sizes through an intuitive cloud-based technology platform that makes it easy to extend your distribution footprint and scale up and down as your operational needs change. They simplify nationwide fulfillment to help you meet your customers’ needs and expectations.
ENGAGEMENT FOCUS
Target market identification, market validation, embedded leadership, Salesforce optimization, and deal closure.
RESULTS & ACCOMPLISHMENTS
Facilitated and designed HOT Profile (High Odds Target and prospect profile
Developed Messaging Framework to resonate with HOT profile targets
Sourced Lead List provider to fulfill prospects matching HOT (rate of ~800 per week)
Designed Sales Process and Team Structure
Stood-up Salesforce.com with customized fields and reports to match sales process
Stood-up Marketing Automation and process for outbound email campaigns
Designed outbound Touch Plan and Cadence
Developed Content from Messaging Framework for email, calls and social media messaging
Staffed team of 7 to execute plan (4-5 MDRs, 1 AE / Team Lead, 1 Sales Opps/Social Media)
Developed initial Funnel Metrics and tracked over-engagement
Consulting and advise on new launch and sales strategy
