Revenue Growth Strategies for Modern Selling with James Hayden
Altus Conversation is a content series on revenue growth and how to improve and modernize sales strategy. As part of our continuing conversations with industry leaders and partners, we had a chat with James Hayden, long time sales leader, former Altus Alliance partner and author of Real World Selling: The Art of The Selling Conversation. The interview was focused on the evolution of sales the past 10 years with the emergence of technology such AI and channel sales for revenue growth strategies. One of the keys of a successful modern selling is to have consistent sales process and GTM approach to ensure that the organization is aligned in how to support sales especially from common goals and messaging.
Altus Alliance has a unique framework called 21 High Performance Revenue (HPR) Elements that is used when working to assess and optimize an organization’s ability to grow and scale sales and marketing. Learn more about 21 HPR Elements.
Altus Conversation with James Hayden
How Altus Alliance Can Help
In an ever-evolving business landscape where the art of marketing and sales is no longer enough, Altus deploys the science that will give you a necessary edge. We will help you identify the right prospects, develop your marketing and sales structure, and assure high quality revenue strategies, processes, KPIs and technologies are in place so that your business succeeds.
Whether you want to identify new market opportunities, break into new verticals, revise your marketing GTM, set up an inside sales organization, optimize your current sales processes or contract interim sales or marketing leadership, Altus is ready to help. Take the next step to assure your organization is as effective and efficient as possible, Altus has the experience, revenue leaders and methodologies to take you there.
